MailManager
Challenge
Creating an effective, targeted, and individualized
outbound e-mail campaign can be an overwhelming
assignment. Once you create and launch the campaign,
you want to continue to connect with your audience on a
regular basis to keep your business top-of-mind.
Solution
MailManager is an end-to-end e-mail marketing solution
that enables you to effortlessly send and manage targeted
e-mail messages. It allows you to reach an audience
based on specific attributes and demographics, while at
the same time collecting information about them.
With MailManager, you can bring your eMarketing efforts
to a new level of sophistication and personalization.
Benefits
MailManager offers all of the following features and
related benefits:
Automated, personalized campaigns
Automatically send out e-mail broadcasts to targeted
audiences at specific times (e.g., birthdays) and for
specific purposes (e.g., appointment reminders) to
provide a deep level of personalization. No manual tasks
are required: just set and forget!
Campaign setup
Create custom templates to leverage your brand and
message for specific audiences. Acsys Healthcare
can help you work within your organization’s branding
standards.
Message broadcasting
Set up your message to be broadcast to a targeted
audience. MailManager will automatically check each
step of your campaign, and preview messages in different
e-mail clients to ensure quality and consistency.
List Management
Perform critical list management functions such as
uploads, segmentation, automated merge/purge, optin/
out, and list hygiene.
Report Management
Achieve sophisticated reporting such as real-time
campaign results based on established metrics. Track
opens, click-throughs, opt-outs and overall campaign
value by segment or offer.
Value Summary
Communicating directly with your patients using
MailManager AutoRun makes appointment reminders
easy. Reduce your workload and show your patients
that you care enough to reach out directly to them.
- Create and automate e-mail broadcasts
- Target and personalize
- Leverage brand assets
- Manage lists and campaigns
- Track results
Acsys is up-to-date on the latest trends and laws governing
eMarketing. We can work with you to ensure that your
campaigns comply with the recent CAN-SPAM act while
delivering an effective and revenue-generating message.